Insights

04 Aug 2019

How and Why Customer Experiences Are Becoming More Design-led

How and Why Customer Experiences Are Becoming More Design-led The need for a product or service to offer a fully realised customer experience is growing. Customer expectations are rising and becoming more demanding than have been before, and product and service designers need to be able to take customer expectations into account. The need for…

04 Aug 2019

Data and Analytics

by Morris McLane

Innovating Products and Processes Using Data and Design

Innovating Products and Processes Using Data and Design Both data and design are increasingly being used within organisations to innovate and improve. Large amounts of data are being used to make important decisions, with the help of new technology like artificial intelligence to collect the necessary data. Both data and design are increasingly being used…

30 Jun 2019

Business

by Morris McLane

Ecosystem Management

Ecosystem Management If you want to get an idea of the modern ecosystems that are transforming businesses and industries in all fields, it’s best to begin by looking at art, which offers something of a microcosm for what we see and experience in business. Today, art is about so much more than the product of…

27 Jun 2019

Crisis Response

by Morris McLane

Corporate Crisis Response Preparation

Corporate Crisis Response Preparation Every crisis is unique, but the fallout often reaches beyond the immediate concerns of the business at its epicentre. For example, people might be hurt, livelihoods might have been damaged and the environment could have sustained huge damage. Legal action can come about as a result of that damage and this…

26 Jun 2019

Business

by Morris McLane

The Digital Transformation in HR

The Digital Transformation in HR The world is going digital, and we’re acclimatising to new ways of working, shopping, sharing and accessing information and communicating. As businesses attempt to modernise in line with changing consumer trends and demands, HR departments are also undergoing a digital transformation. As companies adapt and embrace digitalisation, HR employees play…

20 May 2019

Digital Reputation Management

by Red Morley Hewitt

Traditional PR vs Online Reputation Management

Traditional PR vs Online Reputation Management If there’s one thing on which businesses of all shapes and all sizes can agree, it’s that reputation is everything. If there’s one thing on which businesses of all shapes and all sizes can agree, it’s that reputation is everything. In an age where consumers are more aware and…

13 May 2019

Digital Reputation Management

by Red Morley Hewitt

Digital Reputation Management in 2019

Digital Reputation Management in 2019 When you run a business of any shape, size or scope, nothing is more important than your reputation. Your business’ reputation is the foundation upon which trust in your brand is built. It has elevated brands from the humblest of beginnings to multinational household names with a global reach and…