Our approach is immersive and experiential, anchored around key pivots that help identify the optimal portfolio of initiatives—a selection that balances investing in digitising a company’s current business model against innovating new business models, and creating alignment among the executive team.
Along the way, we work with clients to build a digital road map to transform their business by helping them answer key questions, including:
– What areas of digital should I focus on? Which will have the biggest payout or risk for my business?
– Which moves have a big enough first-mover advantage to make greater risk worthwhile?
– Our CPL and costs are too high, what can be done to change this?
– We are losing ground to competitors, how can we prevent this and what channels offer the highest ROI?